Orions Belt was our UF (Ung Företagsamhet) company during high school of which i was in charge of marketing. The company was selling stylized belts.
This main trailer was shot by me in a photostudio in Jönköping with our friend acting as a model. As the company was ours, my hands were free in regards to creativity and style.
The videos and logos had to live up to the street-style our belts were trying to capture; while also setting the tone for the rest of our marketing. Glitchy textures and almost psychedelic backgrounds was an attempt in doing so.
Also setting the tone was this eerie ever-looping "coming soon" video, posted to our Instagram. A dark space background was created in After Effects, combined with animated text and an alien ball.
Orions Belt Socials
Shot with Lumix GX80